Microsoft Dynamics 365 for Marketing

Outline

• Create marketing emails
• Create marketing pages and forms
• Build a library of marketing content
• Define marketing segments
• Work with customer journeys
• Manage, score and qualify leads
• Event planning and management
• Engage contacts with portals and surveys
• Marketing on social media
• Register link clicks and website visits
• Work with marketing calendars
• Analyze marketing results
• Administration:
  • Organization settings
  • Business management settings
  • Marketing settings
  • Events management settings
  • Manage LinkedIn lead gen
  • Manage sample data
  • Quota limit
• Privacy and compliance
  • data protection and GDPR
  • setup double opt-in
  • how the app uses cookies?
• Best practices for email marketing